Beer "Qingdao": description, taste, reviews

2024 Author: Isabella Gilson | [email protected]. Last modified: 2023-12-17 03:14

The Chinese people are very fond of their own foamy drink, and are sincerely proud of the history of their main plant. But the most interesting thing is that the Tsingtao beer owes its appearance to the Germans, but the name was given by the Japanese.

A bit of history

During the First World War, the Germans had no time for brewing, so in August 1916 it was decided to sell the Chinese enterprise. Buyers did not keep themselves waiting. And there is nothing surprising in the fact that the production was bought by the Japanese. Since since 1914, enemy troops have been stationed in the vicinity of the city of Qingdao, where the plant itself was located.

Since Japan was at war with Germany, they captured everything that the Germans owned in the vicinity of Shandong within two months. So, most likely, if the Germans did not decide to sell the brewery, in the near future the Japanese would appropriate it for free. Already in 1921, the Asians had the entire block of shares in their hands, after which they launched the production of the now famous Tsingtao beer.

The brewery is in the hands of the Chinese

Japan didn't own the business for long,as soon as the province was liberated from the invaders in the thirties, the management of the company passed into the hands of the Chinese Tsui family. Then, when the PRC appeared in 1949, the brewery was forcibly nationalized and became state property. But this is not the end. In 1993, the plant was again privatized. Now the main stake is held by the Chinese concern Qingdao Brewery.

True, somehow part of the shares still got to the Japanese concern, but this does not change the situation at all. No one doubts that Qingdao beer is Chinese.

Alternative packaging

This foamy drink is more than a hundred years old, during this time the inhabitants of the city managed to create a cult of beer. Now intoxicating is an integral part of the daily life of the townspeople. For example, only in this country there is such a thing as “take-away beer”, which means “take-away beer”.

That is, in almost every grocery store you can buy a foamy drink in a plastic bag. This is rather unusual. Only the Chinese are allowed to walk down the city streets merrily brandishing a plastic bag filled with Qingdao beer. At home, the foamy drink is poured into a jug and drunk with a good snack, most often seafood dishes. Foam in such a package is much cheaper, but it is always fresh. In terms of popularity, "beer to go" leaves far behind even bottled drinks. Such packaging has many advantages.

How did it happen that Qingdao beer was sold in such a container? Abouteven the Chinese themselves cannot say for sure. One of the versions is that until quite recently, part of the wages of the factory workers were paid in beer, and they then sold the drink on the streets of the city. And they put it in bags. Those interesting times have passed, and now everyone is given a paycheck in yuan, and such containers for bottling the intoxicating drink were used by the company as a marketing ploy.

Qingdaofest

The modern marketing department of the brewery has set itself the goal of raising the popularity of Qingdao beer not only in China itself, but also abroad. A lot of work has been done for this. Especially for this, the Qingdao International Beer Festival was invented. Such a holiday is held annually at the end of summer for twenty years.

You can participate not only to Chinese manufacturers, but also to foreign companies. Thus, an increasing number of foreigners will learn about Qingdao beer. Namely, this goal is pursued by the organizers of the festival. More and more people learn about this holiday, who then strive to definitely get to China during the festival in order to enjoy the intoxicating drink and learn about its history.

For those interested in beer history

For history buffs, there is a special place in the city of Qingdao. This is a beer museum, which was opened back in 2003. It is located in one of the workshops of the plant. This room is more than a hundred years old, the Germans produced foam here. The Aryans quite often built their industrial buildings in the Gothic style, but thisthe architecture is very atypical for China.

The museum contains a lot of materials that tell about the history of the brewery in Qingdao. For the most curious tourists there is a tour of the plant. Those who wish can see with their own eyes how Qingdao beer is brewed. The tour lasts approximately one hour. But do not stock up on provisions, it's still a museum of Chinese beer. Not a single visitor has yet died here from thirst or hunger. Tourists make sure to make short stops, during which they are offered to try local products. These tastings don't cost a dime. Perhaps this is what makes Chinese beer taste even better.

Description of "Qingdao" beer

Let's consider the main characteristics of the drink:

1. Its strength is relatively low. Some brand positions do not even reach three percent. It is easy to drink, like lemonade. Some experts believe that it is very difficult to get drunk from such a drink. But here it is necessary to take into account the specific features of Asians. After all, this nation quickly gets drunk and is highly prone to alcohol addiction. So the Chinese have enough of such a fortress.
2. This foamy drink has a specific sweet taste. Maybe that's why it's compared to lemonade. This can be explained by the non-standard composition. After all, in addition to the main ingredients, there is rice m alt.
3. Beer "Qingdao", like all other intoxicating drinks of the Celestial Empire, has a weak foam. A capdoes not last longer than fifteen seconds. Rice m alt is to blame - this is its specific quality.

Production Features

According to the plant's technologists, their beer has an excellent taste and excellent quality due to the unique water used for production. This water is taken from sources flowing in the Laoshan mountains. That is why, even if you strictly follow all the technology, it is basically impossible to prepare the same drink in another area. That is why the line even has Qingdao Laoshan beer. The foamy drink consists of unique water, brewer's yeast, rice, Canadian, Australian and French m alts.

The company is trying to target a wide audience of beer lovers, which is why its assortment includes almost all known varieties of the drink, such as lager, statute and pilsner.

Reviews

People praise this drink a lot. It is especially popular among women. Many note that such beer ideally quenches thirst in the heat. Judging by the reviews, the best snacks for beer are seafood and light snacks.