"Eclipse" - chewing gum that gives freedom

2024 Author: Isabella Gilson | [email protected]. Last modified: 2023-12-17 03:14

Chewing gum has long settled in the pocket of every modern person. It can freshen your breath and clean your mouth after eating. One of the popular brands is Eclipse chewing gum.

History of gum

Even in the days of the ancient tribes of America, it was common to chew resin or hardened tree sap.

In the middle of the 19th century, the enterprising John Curtis began to pack resin into paper and sell it. To ensure a constant demand for products, it was sold where coniferous trees did not grow. The fact that the business was quite successful is confirmed by the construction of three factories.

Around this same period, William Finley Sample created another chewing gum recipe that consisted of rubber, charcoal, chalk, and flavorings. A patent was obtained for the product, but production was never established.

History of the Wrigley Company

Eclipse chewing gum is a product of the world famous manufacturer Wrigley. Its history began at the end of the 19th century, when it became economically profitable to produce and sell chewing gum. William Wrigley - hereditary soap maker, moved to Chicago. He began to sell soap, offering freea few pieces of chewing gum. After a while, interest in chewing gum became higher than in soap.

As a result, William is concentrating on a new line of business, seriously believing in the prospects of this project. The result is the legendary Wrigley's Spearmint gum. To promote the product, a variety of options for stimulating demand are used. In addition to advertising posters, Wrigley sent free samples of his products to various addresses.

Eclipse Era

The product was introduced to consumers in 1999. The main reason for the rapid popularity was the Eclipse chewing gum recipe, which allows you to quickly freshen your breath, keeping the taste for a long time.

The product does not contain sugar in its composition, and active substances prevent bad breath.

In 2007, an important event took place. Eclipse chewing gum has been recognized by the American Dental Association. Research conducted over several years has shown its effectiveness in the fight against plaque and caries.

Magnolia Bark Extract

Magnolia bark is widely used in Chinese medicine. Its main advantage is the ability to kill bacteria, which are the cause of bad breath.

The company has been studying this product and its capabilities for several years. As a result, it was found that magnolia bark extract takes only 5 minutes to eliminate almost all bacteria in the oral cavity.

Then the company tested gum withmagnolia bark for everyone. The results cannot be called so stunning. It took half an hour to kill about 60% of the bacteria in the mouth that were causing bad breath. But chewing gum without this ingredient in the composition reduced their number by only 3.5%.

As a result, all Eclipse chewing gum since 2008 contains magnolia bark extract.

Product highlights

Since the launch of the brand on the market, many flavors of Eclipse chewing gum have been released, the photos allow you to see that the packaging may vary.

Everyone can find "their" chewing gum. But regardless of the taste, the main characteristics of the product remain unchanged:

• strengthening tooth enamel;
• reducing the likelihood of caries;
• fight against plaque;
• fight against pathogenic bacteria;
• breath freshening;
• fighting the causes of bad breath.

According to reviews, chewing gum "Eclipse" retains its consistency. Unlike many, it stays quite bouncy rather than becoming loose.

Another advantage is the convenience of packaging. Blister packaging ensures absolute hygiene. She will not be able to accidentally open, which will prevent her from scattering the pads all over the bag. There is no need to worry about where to put a piece of paper from her. In addition, it is also sold in jars, 60 pieces each.

Eclipse Karma

The Wrigley Company is constantly leadingresearch activities aimed at finding ingredients that can provide consumers with the best possible oral care at a time when it is not possible to brush their teeth. Therefore, revolutionary products appear in the line, taking care of dental he alth and allowing you to feel confident in the freshness of your breath. One of them is Eclipse Karma chewing gum. Its distinguishing feature is the presence of cardamom extract in the composition. It has the ability to eliminate the smell of some products. For example, the aroma of tobacco or garlic. It can be said that the Wrigley Company sells not just chewing gum, but freedom. Since, having it in your pocket, you can not be afraid to eat strong-smelling foods and drink coffee. "Eclipse Karma" neutralizes odors and gives freshness.

Eclipse is not in vain a leader in the chewing gum market. Its characteristics compare favorably with other similar products.