2024 Author: Isabella Gilson | [email protected]. Last modified: 2023-12-17 03:14
Althaus - tea for restaurants and tea boutiques. The collection consists of more than 80 varieties of loose and tea bags, including black, green, herbal and fruit varieties.
The creators of the collection were faced with the task of satisfying the demand of the most demanding and demanding customers with a variety of tastes. After all, someone is not averse to experimenting, and someone remains faithful to the unchanging classics. The company's specialists have collected the best raw materials from all over the world, established cooperation with producers from many tea-growing regions. And some varieties were developed specifically for Althaus. The tea produced by the company is strictly controlled so that its quality remains unchanged, and those who have already tasted it once and fell in love with this drink will not be disappointed in the future. Therefore, adherence to technology and fidelity to the recipe are put at the forefront.
Groups and subgroups
The "creativity" of the company's technologists can be divided into several areas:
- Black tea Althaus.
- Black flavored tea with flowers and fruits.
- Green tea classic.
- Green tea flavored.
- Herbal tea.
- Fruit tea.
In addition, there are packaging variations among Althaus products: tea bags for cups and teapots. A wide range of varieties and different packaging allow each customer to choose what he likes.
Production
Althaus is tea made in strict accordance with German quality traditions. The birthplace of the collection is the city of Bremen. The process was led by one of the leading German tea-takers - Ralph Janeki.
Tea leaves are delivered to Germany directly from the best tea-growing regions of the world. In the future, at the largest tea-packing factories, the raw materials are subjected to final processing, carried out on the most modern equipment. The product undergoes the strictest quality control in order to fully comply with EU and Russian regulations.
Then comes the packing process. Althaus tea is packaged in special bags with a capacity of 250 grams. These bags are filled with an inert gas, which guarantees the safety of tea for 3 years. The manufacturer advises to store the opened package in an airtight container, out of direct sunlight. For these purposes, a metal can was specially developed and created for Althaus, which effectively protects tea from the negative effects of moisture, air and light.
Experience master
Ralph Janeki drew on his 18 years of experience in the tea industry. He had a long training with the best tee-testers in Germany and the UK, and alsotraveled to tea-producing countries.
Influenced the creation of the Althaus collection and the close communication of its author with the largest owners of tea gardens and tea merchants from around the world. Ralph Janeki turned to the best world experience in developing new tea blends, creating unique flavors, selecting collections for the best restaurants and tea boutiques.
Tea leaves and all other ingredients for Althaus's blends come from the world's most renowned tea and herb producers.
Althaus design
Tea is placed in modern technological packaging. Collaborating with a design studio in New York, the manufacturer also produces stylish branded accessories. The studio's designers have worked on the unique design of Althaus loose leaf tea tins, tea bag packaging and branded accessories for sophisticated serving and presentation.
Distinctive features of the collection
Summing up, there are several features that Althaus tea has. Reviews of fans of the collection eloquently testify to the unique blends, persistent aroma, expressive taste of the drink. The described tea belongs to a rather expensive segment. This is due to the fact that the manufacturer does not save on good raw materials, does not skimp on the purchase of the best varieties of tea leaves, does not try to replace them with budget options. A wide assortment is also valuable, allowing both lovers of the classics and the most advanced consumers to quench their thirst.
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