Beer "Winter Hunt" - a drink for connoisseurs and Siberians

2024 Author: Isabella Gilson | [email protected]. Last modified: 2023-12-17 03:14

Six years ago, Heineken United Breweries LLC launched an extensive advertising campaign dedicated to the release of a unique novelty - light and strong beer Okhota Zimnee, which is described in this article. It was made from natural ingredients according to a special recipe, packaged in blue metal cans with a capacity of 0.33 liters, as well as in convenient multipacks of 4 pieces.

The corporate logo was an image of a man with a gun, wearing a fox hat with earflaps, which emphasized the special status of the drink. It was intended for consumers who are fond of hunting, fishing and active winter recreation, therefore it was released to the market in a limited batch.

Characteristics of beer "Hunting Winter"

This variety of pale pasteurized alcoholic beverage was made up of the following ingredients:

• purified drinking water;
• brewerybarley m alt (pale and roasted);
• hop products;
• gluten.

Extractiveness of the initial wort was 20.5%, alcohol reached 10%. The content of ethyl alcohol reached 33 ml in a 0.33 liter jar.

The calorie content of this brand was 79 kcal (330 kJ). The content of carbohydrates in 100 g of the product is 4.8 g.

Drink tasting

With proper storage (at temperatures from 0 to +30 °C), after opening the package, one could observe how a golden (amber-yellow) transparent liquid is poured into a glass, forming an impressive “cap” of stable foam. After a gradual settling, in some places it remained on the walls of the dishes. When inhaling the aroma, alcohol did not interfere with enjoying light "candy" shades. Small sips of the drink provided a refreshing combination of mild sweet m alt and fruit. Alcohol was felt only in the viscosity and density of the beer, which burned slightly, leaving a barely noticeable hop bitterness aftertaste.

Other brands

High proportion of alcohol and rich fruity taste did not help the drink to become popular among Russians, so Okhota Zimnee beer has now been discontinued. Types of beer brands from the Heineken holding, which are more loved by consumers, are presented below.

"Light Hunt", with a mild watery taste, contains the standard 4.5% alcohol. This drink is preferred by the fairer sex and those who do not like strong varieties.

"Okhota aged" - bottom-fermented lager beer, ABV 6.5%, with the addition of caramel m alt. Favorite brand of men aged 25 to 60.

"Hunting dark" - a sort of six percent black beer, characterized by alcohol flavor and charcoal aftertaste. This brand is preferred by young people under the age of 25.

Beer "Okhota" - 20 years of enjoyment

The Okhota brand has been holding the lead in the national rating of beer sales for many years. In 2017, the brand received the National Trade Association's Product of the Year Award. Master brewers from Heineken have created a very successful combination of traditional ingredients (barley, pale m alt, water). It was decided to improve the strong composition (alcohol - 8.1%, the extractivity of the initial wort - 17.3%) by adding sugar and m altose syrup. The sweet taste complements and “holds” the flavor characteristic of this variety, and glucose increases the strength without affecting the low density of the product.

The result is an excellent drink - golden in color, with a bright, rich taste, no taste of alcohol, a pleasant aftertaste and a bubble cap of foam. Fans of this type of beer note the combination of strength and softness when drinking it, pronounced “brutal” bitterness without original undertones, and a sharp aroma. Men understand and approve of this product!

"Hunting" enters retail chains in our country in plastic and glass bottles (capacity 1.4 l, 1 l, 0.45 l), aluminum and cans (volume 0.48 l).

The energy value of the drink is 65 kcal (270 kJ),the content of carbohydrates in 100 g is 4.0 g, s alt is less than 0.01 g in 100 ml.

Despite the complete dominance of the Okhota beer brand in Russia, Heineken invests more than 60 million rubles in annual product advertising. This allows him to constantly stay afloat and be among the favorite varieties of many lovers of alcoholic beverages.

Beer "Okhota Winter" is a rather strong variety that not everyone will like. It will appeal to true beer connoisseurs who value softness and richness of taste, as well as pay attention to the composition of the product and the ratio of ingredients.