2024 Author: Isabella Gilson | [email protected]. Last modified: 2023-12-17 03:14
Schweppes is a beverage brand that sells worldwide. Various sweet sodas are produced under this name, as well as ginger ale.
The story of this drink is as follows. At the end of the eighteenth century, the Swiss watchmaker Johann Jakob Schweppe developed a process for the production of carbonated mineral waters based on the discoveries of Joseph Priestley. In 1783 he founded the Schweppes company in Geneva. In 1792 he moved to London to develop his business further. In 1843, drinks were released that are popular with the British royal family to this day. Schweppes is a drink that has come in three flavors over the years – tonic (the oldest soft drink in the world, first invented in 1771), ginger ale (introduced in 1870), and bitter lemon (introduced in 1957).
In 1969 Schweppes merged with Cadbury. After the acquisition of several other firms in 2008, the company was divided, and the beverage business became known as Dr. Pepper Snapple Group, split from Kraft Foods.
Development of the popularity of Schweppes products - drink and advertising
In the 1920s and 1930s, the first advertisement was launched. Yes, the artistWilliam Barribal created a number of posters. An advertising campaign in the 1950s and 1960s was run by a former British naval officer who emphasized the taste of the product and the amount of gas.
Another well-known advertising move is the connection between the name of the drink and the sound heard during the opening of the bottle. The slogan Schhhhh…. you know what it is” is used today in many countries in its original or adapted form. In addition, these days, advertising is ubiquitous on the Internet, particularly on social media.
Modern Schweppes brand - drink and flavors
Today, this soda comes in a variety of flavors. At the same time, three varieties are known in Russia - tonic, bitter lemon and mojito. In previous years, "spicy cranberries" and "wild berries" were sold everywhere. Schweppes has also gained popularity in many countries with a "classic soda" flavor, which is widely used in the preparation of alcoholic cocktails.
Ginger ale
Ginger Ale is a speci alty of Schweppes. Since ale is a type of beer, some believe that Schweppes is an alcoholic drink. In fact, this is a regular non-alcoholic soda flavored with ginger extract. Unfortunately, in Russia, this unusual taste is not widespread. In other countries, it is used not only for its intended purpose - to quench thirst - but also as an ingredient in various cocktails. In a number of countries it is mixed with ice cream and even used asmarinade.
The modern world and "Schweppes" - an exclusive drink
Some regions today produce sodas with unique flavors that reflect the national preferences of specific consumers. These include Schweppes with blackberries and vanilla, tomato and other types. In addition, the “Russian” taste is also known abroad, which is often referred to as the alcoholic “Schweppes”. It's actually a berry-flavoured soda traditionally used in vodka cocktails.
Recommended:
Legidze lemonade: taste, calorie content, composition of the drink and the history of the famous Georgian brand
Georgia is a country that is famous not only for good wine, but also for very tasty and he althy lemonade, which will be discussed in the continuation of the article. Lemonade "Lagidze" is prepared on the basis of crystal clear mineral water extracted from local mountain springs
Cognac "Richard Hennessy": brand history and some information about the product
This legendary and reference drink is the pride of France, although its creator was a native of Ireland. Richard Hennessy became the man who managed to become famous thanks to the creation of an alcoholic elixir that conquered the planet
Whiskey "Bomo": description, history, brand types, features and reviews
There has been a distillery on Islay since 1779, which is currently considered the oldest of all island distilleries. It is here that for over 200 years the excellent Bowmore whiskey ("Bowmore" or "Bomo") has been produced, which is the choice of men who prefer a real Scotch whiskey with a tough character. In this article, read about the features of Bomo whiskey, its original features that made this drink so popular
What Bacardi is drunk with: the history of the drink, its varieties, as well as cocktail recipes based on the famous rum
Not everyone knows what they drink Bacardi with and what a delicious mix can be prepared based on this strong alcohol. How to do it better, you will learn from our article
Krambambulya - a drink of Belarus with its own history
Krambambula - what is it? What is the history of the drink? How to use it correctly? Recipes and subtleties of making tinctures
