Paulig coffee: description and reviews

2024 Author: Isabella Gilson | [email protected]. Last modified: 2023-12-17 03:14

Finnish coffee lovers and professionals are well aware of the famous Paulig coffee. Among the numerous brands and brands, it occupies not the last place.

Product Story

Every product has a story. And this Paulig coffee is no exception. It all started in 1876, when an unknown Gustav Paulig came from Germany to Finland. To support a family, it was necessary to have a business in hand. In those years, industry was just emerging in the country, so trade was the main occupation. Having oriented himself on the spot, the enterprising German started buying food products from abroad and selling them in Finland. It was mainly groceries and colonial goods: cognac, port wine, s alt, spices, flour, coffee and others.

Things were going well, and Paulig even opened his office in the capital. But the usual sale with delivery was not enough for him. Being an enthusiast, he decided to distinguish himself - to make sure that his products are recognized. It was then that the first logo appeared on the packages of the Paulig green coffee he sold - the capital letter P. And when, at the beginning of the twentieth century, the Americans invented the roastergrains, he immediately opened a workshop in one of his warehouses, where he put this process on an industrial footing. Since then, Finnish housewives could no longer waste time, but immediately buy coffee beans that are ready to drink.

Planned growth

Today, Paulig coffee has become a familiar item on the shelves of many stores around the world. Now this is no longer an ordinary package of roasted beans with a modest logo on the package in the form of the letter P, enclosed in a strict rhombus. Over time, the company has grown and significantly expanded its range. From the very beginning of its existence, the company's policy was aimed at meeting the growing needs of the population. The first steps were home delivery on order. Then the Paulig enterprises were the first in Europe to indicate the date of packaging of the goods on the packaging. In the future, technologists improved production in such a way that it was possible to regulate the process of processing products. This allowed the production of coffee with varying degrees of roasting. In addition, taking into account the peculiarities of consumer demand, new types of packaging have been developed. As a result, ground and bean coffee appeared. This made it possible to compete with the most powerful and well-known companies in the world.

Natural product

Coffee beans have always been the most popular. Otherwise, it all depends on who and how will cook it. Now there are many different ways, but before the question was a little different. The drink was made using exclusively Turkish. Therefore, the fundamental quality factor was the grain itself. Paulig is herecan give the buyer a guarantee, as it uses only 100% Arabica coffee with its rich classic taste and tart aroma.

Packs weighing from 200 grams to 1 kilogram with 3 and 4 degrees of roast are on sale. Using modern technologies, the company has mastered the production of different types of coffee beans. Among them: "Classic", "President", "Espresso", "Mocha", "Extra", "Arabica", "For Turks", "Paula" and others. Each of them has its own characteristics and indicators. But only one thing unites everyone: excellent quality and excellent selection of coffee blends. Specialists have made sure that each buyer can find exactly the copy that he likes in a rich product line.

Start of the legend

The very first product of the famous company from Finland was Paulig Arabica coffee. For its production, selected raw materials are used, brought from the countries of Central and South America. Here this culture is especially popular, and the local population knows a lot about it.

Still green beans are delivered to Scandinavia, where they are further processed. A well-chosen composition allows you to get a product that, after brewing, turns into a wonderful drink with a unique aroma. Its velvety taste is rich in shades, among which soft sourness and notes of chocolate prevail. After a cup of such coffee, a person feels a surge of vivacity and self-confidence. This product is produced in two types:

• beans,
• ground.

In addition, it differs in the type of roast: medium and dark. On a standard scale, they correspond to levels 3 and 4. This gives buyers the right to choose the strength of the product. And three types of packaging (250, 500 and 1000 grams) allow you to purchase the right amount of goods.

Opinion from outside

Over the years, people have learned to understand the quality of products. This need is dictated by time. After all, there are so many similar products around, and you need to be able to find the best one among them. Perhaps this explains the growing popularity of Paulig coffee in recent years. Reviews about him are usually positive. This is understandable, because a brand that has been firmly holding its position in the market for almost 150 years cannot have any other relation to itself. Buyers rate absolutely everything, so opinions are usually formed based on all criteria.

The quality of the coffee beans in the package is especially noted. They are always matched to surprisingly the same size and even roasting. Among them can not be burnt or green. This is constantly monitored by quality control specialists. The taste of this coffee is able to satisfy the needs of the most capricious gourmet. Soft and gentle, it is at the same time rich and invigorating. Its enveloping aroma with different notes and shades cannot leave anyone indifferent. The original packaging with a strong clasp, which is also very popular with customers, allows you to save this we alth.

Exclusive Option

Paulig Mokka deserves special attention. He is often searched forglances on the shelves of supermarkets those who choose goods by price. Surprisingly, in Russian stores, the price for a bag of such coffee is disproportionately small compared to other brands. Maybe it's a marketing year. But some buyers believe that behind all this lies the usual fraud. Interestingly, the beans in the bags are not exactly like Arabica.

They are more rounded and smaller in size. Robusta fits this description better. Perhaps this is a mistake. The main thing is that as a result, absolutely everyone is satisfied with the drink that is obtained from them. The richness of the aroma and the wide range of flavors are sure to be present in every sip of the wonderful Mokka. In addition, this coffee is produced in four varieties, which correspond to different brewing methods:

• ground,
• "for the Turks",
• beans,
• "for brewing in a cup".

In any case, after preparation, you get a fragrant strong drink with a long aftertaste and guaranteed pleasure in every cup.