2024 Author: Isabella Gilson | [email protected]. Last modified: 2023-12-17 03:14
Coffee "Mokkona" has been known in Russia since the nineties of the last century. During this time, soluble granules have found their fans. But even among them, few people know that Mokkona is a product line of the famous Dutch company Dow Egberts. It is famous for producing various brands of coffee. In this article we will consider several types of "Mokkona". Rather, we will analyze the reviews of those who have already tasted this aromatic drink. We specifically read the reports that begin with the words: "I'm not a big fan of instant coffee …" or "I always thought that Arabica is brewed only in Turks …". What is the opinion of these gourmets about Mokkon? Looking ahead, let's say: quite positive. After all, the company now produces not just instant, but freeze-dried coffee. What it is? Read more about it.
Dow Egberts and its products
The history of Mokkona coffee began in 1753, when in the small town of Yaura (Kingdom of the Netherlands) a certainEgbert Dow opened a grocery store. He traded in the so-called colonial goods, that is, tea, tobacco. And, of course, coffee dominated the grocery store shelves. Mr. Dow was a conscientious salesman, and he selected the best goods from the manufacturers. Gradually, Dow Egberts became known throughout Holland. And then tea and coffee with the DE logo (the initials of the founder) fell in love in other European countries. It should be said that the heirs and subsequent owners of the company kept high standards of quality. But at the same time, they kept pace with technological progress. When the first instant coffee appeared in the world in 1954, Dow Enberts was one of the first to produce powder since the early sixties.
What is the new Mokkona coffee
Sublimation is a technological breakthrough that allows you to preserve the taste and aroma of a fresh product. Naturally, Dow Egberts did not stand aside from the general introduction of this innovation to the market. What is the difference between freeze-dried coffee and regular instant coffee? In the old technology, a strong drink was brewed, after which it was evaporated. The resulting powder resembled coffee, but the aroma was completely different. Sublimation is a completely different process. According to this technology, freshly brewed coffee is not evaporated, but frozen. The ice crystals are then dried under vacuum. As a result, the new Mokkona coffee (and this is a freeze-dried product) retains the taste and aroma of the real product. It has larger granules. And, by the way, more solid. At the bottom of the can "Mokkona"you won't see dust like you would with regular instant coffee. But how to steam a sublimated product? In the usual way - just add boiling water. And then as you like - cream or milk, sugar or honey.
Mokkona in Russia
Moccona coffee was the first of the imported brands that appeared in the country after the fall of the USSR and its Iron Curtain. We remember how in the early nineties, no matter how low-quality goods came to us from abroad. And all this was used "with a bang" by Russians yearning for imports. But "Mokkona" stood out from this mass. First, a stylish jar. Not some plastic, but glass. And the lid was screwed on like a cork. This was done to better preserve the flavor. And many people, having emptied a package of coffee, kept teas or spices in a jar. But not only the container was remembered by the consumers of Mokkon. Those who wrinkled their noses contemptuously and said, "I don't eat ersatz," reconsidered their views on Moccona instant coffee. And in 2013, the company introduced two new product lines to the Russian market. These are premium products - Light Roast and Dark Roast, as well as wonderful flavored coffees - Caramel, Vanilla, Chocolate and Hazelnut.
Moccona Continental Gold
Before we get down to the new stuff, let's taste an old classic. "Mokkona Continental Gold" ("Continental Gold") is available in glass jars with a hermetic lid with a capacity of 47,5, 95 and 190 grams. A 75 gram soft pack is also available. This is old style coffee. He is soluble. For the price, this product occupies a niche slightly above average for a similar coffee. A small jar costs one hundred and eighty rubles, a medium jar costs three hundred and ten, and a large jar costs five hundred and fifty. In Continental Gold, the manufacturer does not use blends - coffee is made from 100% Arabica. Consumer reviews state that this product has been medium roasted. The taste does not feel sour, like regular instant coffee. The drink (a spoonful of powder in half a glass of boiling water) turns out to be saturated, strong. The fragrance is close to natural.
Elite Dow Egberts
In 2013, the company pleased Russian true lovers of a strong black drink by releasing two new varieties of Mokkona coffee. Reviews characterize "Dark Roast" as dark granules. When brewed, strong coffee is obtained with a slight bitterness and a bright, rich aftertaste. According to the manufacturer, for the production of "Dark Roast" the grains are heavily roasted, they become dark in color. Then they are ground and strong coffee is brewed. Next, the drink goes through a sublimation process, resulting in solid granules. "Dark Roast" is liked by lovers of strong coffee with a noticeable bitterness. And for those who appreciate a mild taste and a balanced bouquet, Light Roast was created. The granules of this coffee are light because the beans have been lightly roasted. Both premium versions are available in 47, 5 and 95 gram sealed glass jars.
Flavored species "Mokkona"
If connoisseurs recommend using a dark roasted product without milk, then it is good to add cream to a drink made from light granules. The taste becomes even softer, slightly caramelized. But for lovers of such a sensation of taste with the Korovka candy, Dow Egberts has prepared a gift. This is Mokkona Caramel. If you study the reviews about the flavored varieties of this brand, then it was she who received the most praise. But the choice is wide: in addition to caramel, the company has released coffee with the aroma of chocolate, hazelnut and vanilla. The airtight cork cap allows you to keep odors inside the jar for a very long time and transfer them to the drink. "Caramel" and "Chocolate" are suitable for those who cannot tolerate any sourness. "Hazelnat" gives the drink a barely perceptible bitterness and an intense nutty aroma. "Vanilla" fills the whole house with soft exotic smells. This drink goes well with Viennese pastries.
Coffee Mokkona: price
While classics like Continental Gold take up space in the mass market, flavored varieties are worth much more. Exclusive varieties ("Dark" and "Light Roast") are available in two containers - 47, 7 and 95 grams each. They cost 182 and 328 rubles, respectively. But the flavored types of Mokkona coffee are sold only in large jars. And such a package costs four hundred rubles for ninety-five grams of granules.
Reviews
So let's sum it up. Consumers mostly praise Mokkona. This instant drink has a taste and aromanatural coffee. The tight-fitting jar prevents the odor from escaping. The drink comes out strong, invigorating, fragrant. The only negative that consumers have noticed about Mokkona coffee is the price. But, since it "bites", the goods are sometimes sold at promotions and discounts. Very often in supermarkets you can buy flavored varieties of "Mokkona" for only two hundred and fifty rubles.
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