2024 Author: Isabella Gilson | [email protected]. Last modified: 2023-12-17 03:14
“Bad” is a beer that today is considered one of the most popular low-alcohol drinks in the world. It is positioned as a classic representative of a real American beer. Even an active advertising campaign for the distribution of this drink makes this simple fact clear. And “Bad” is a beer that is sold in 80 countries. Its slogan is “The King of Beer”, so is it really true?
About the story of the brand
So, there is such a beer as "Budweiser" (Budweiser) and directly "Bad". It is worth talking about the last of these. The founder of the brand is the son of a German oligarch - Adolphus Bush. This man was a real tycoon in terms of winemaking and brewing, so his son from childhood, one might say, twirled in this area, assimilating information related to the organization of the alcohol business. In 1875, Adolphus came to America and founded a company there that produces the so-called "Bohemian Lager", which the Americans already tried with might and main in 1876. This was Bud. The beer was not like any kind of ale that was so popular at the time.time. And the people of America definitely liked it. So Bud beer began to gain popularity.
About technology
“Bad” is a beer that appeared a long time ago, and over a period of more than 130 years, the manufacturing technology has been brought almost to perfection (according to the Americans themselves). Since 1881, artificial cooling technology has been introduced in the production, which quickly affected the improvement in the taste of the drink.
In 1919, something happened that affected the interests of many, and in particular, companies that produced alcohol - a "dry law" was introduced. When the bill was passed, the manufacturer found a very profitable and logical solution - he began to produce "Bad" non-alcoholic. The beer had a rather interesting taste, but the producers and workers had to do a good job in order to remove all the alcohol from the drink. The technology is based on lowering the fermentation reaction rate and on thermal (sometimes membrane) removal of alcohol from ordinary beer. There are few drinkers who drink hopless today, but during Prohibition, people had little choice.
Composition
Beer "Bad" is currently brewed at 12 factories in America. And there are several dozens of such enterprises scattered all over the world. They work, as you might guess, for a local consumer. It was inconvenient to export beer from America, and its popularity grew rapidly, so a decision had to be made to build factories in other countries. In the RussianFederation beer "Bad" appeared only five years ago, but there are already seven factories in our country.
What about the composition? Beer "Bad" reviews are mostly positive - and all thanks to the natural, bright, rich taste. Beer contains only natural ingredients. These are purified water, hops, barley m alt and rice. A fortress is one that is considered ideal by many. Not too strong, but not small either – 4.8%. The golden mean, one might say. The manufacturing technology, as the creators of the drink themselves assure, includes 240 stages. It is due to such thoroughness and exclusivity that it is possible to achieve good taste and a suitable strength.
About Features
And the manufacturing technology is really special. It is not known whether it is observed at all other factories, but in America it is mandatory. At the stage when m alt is created, beech shavings are added to the composition. Due to this original and unusual ingredient, it turns out to make the taste of the final drink much softer and more pleasant. But with all this, it is possible to leave that very beer bitterness, which adds naturalness and naturalness to the taste.
Each person feels the taste of this beer differently - such is our physiological specificity of perception. However, it was possible to find out the average opinion of the majority. So, they say that the taste is very soft, pleasant, even supposedly sweet. The aftertaste is quite interesting and specific - there is not even a hint of alcohol in the mouth, but there is an illusorydryness. It is best to drink this beer chilled to eight degrees. Experts and connoisseurs of the tasting business say that this is the ideal temperature. And as a snack, hamburgers are recommended (after all, this is American beer) or river dried fish. And you can enjoy.
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