2024 Author: Isabella Gilson | [email protected]. Last modified: 2023-12-17 03:14
Beer is one of the most popular low-alcohol drinks. It is sold in almost every country in different containers and with different tastes. Each region has its own brewing traditions, while its lovers are always interested in the offers of domestic producers. Beer "Okskoe Bochkovoe" can easily compete for the title of a quality product. This product is becoming more and more popular due to its set of features.
Producer of "light"
Beer has been popular since ancient times. Among the Slavs, the word "beer" was used in the meaning of all liquids intended for drinking. And only over time, the concept of a low-alcohol drink was attached to it.
The fact that he was known many centuries ago is an indisputable fact. It was cooked by representatives of the Sumerian culture, the Egyptians, the Babylonians, about 3000 thousand years BC. e. Enjoyed beer and other nationalities. At first it was thick, like porridge. The ingredients were wheat,oats, spelt, rye, rice, fruits. Drinking acquired a more modern look in the Middle Ages, when monks in Europe, who were quite serious about brewing, began to use hops as a preservative for this process.
From that moment on, the improvement and distribution of this product has not stopped. Perhaps that is why there are currently millions of his fans. Today there are many varieties of beer (about 1000). They satisfy the tastes of the most capricious lovers of alcoholic "pop".
But good manufacturers are not afraid of the competitive environment, because they keep up with the times and offer products that easily win the respect of consumers. Among such companies is Volga Brewing Company LLC. In 2004, it became part of Heineken United Brewery LLC. goods and the development of new types of low-alcohol drink.
Recently, the company presented a novelty on the market: draft beer under the Okskoye brand. It is brewed in Nizhny Novgorod. In addition to quality, the manufacturer has also worked on design. The blue color of the label symbolizes the purity of the product, and the depicted boat mentally returns a person to a glorious past. This trademark creates a sense of the Russian soul, the identity of the people and evokes a sense of pride in the domestic manufacturer.
Drink characteristics
Beer "Okskoe" refers to light pasteurized. Contains 4.7% alcohol. This indicator is not high, therefore, it allows you to drink a drink in large quantities. The drink is produced in glass bottles of 0.5 liters, plastic bottles of 1.4 liters and 2.5 liters, as well as in cans. They are sealed, so you can safely use foam after opening the container. The cost of beer is low, making it affordable for the average consumer.
Good marketing ploy
It is known that in order to advertise a product, employees of each company develop techniques aimed at increasing the client audience. In Nizhny Novgorod, it was also not without it. Given the fact that not only men, but also women drink low-alcohol drink, the company has released a special, "ladies' version" of the stylish packaging of Oksky Bochkovy beer (limited edition).
Now the fair sex can't resist a can of cold drink painted in Khokhloma. Bright colorful flowers on a black (as well as red and blue) background are exquisite and intriguing. And pleases the fact that the contents of the package correspond to the external attractive image. There is a certain subtext hidden in all this: foam is brewed in Nizhny Novgorod, and this land (Kovernichesky district) is also considered the birthplace of colorful painting.
Thus, there is a hint that masters not only in art, but also in brewing have been living in this territory for a long time. Not surprisingly, many womenwith pleasure they choose "Okskoe" beer of the manufacturer "Volga Brewing Company" in tin containers. The jars are so beautiful that creative people can use them even after they have consumed the contents (they make good lamp shades, candle holders, pen glasses, etc.).
Drink ingredients
Purified drinking water is used to make foam. Mandatory components are light barley m alt and m alting barley. When wort is brewed (a gruel made from crushed grain products and water processed at different temperatures), hops are added at the factory, giving the drink a taste and aroma, as well as other components. Contained in the drink and a well-known natural preservative - gluten. It allows you to preserve the properties of beer.
At the same time, the nutritional value of the product is 2.6 g of carbohydrates, and the energy value is only 39 kcal (per 100 kcal). Alcohol 4.7% of turnover. The content of ethyl alcohol is 4.7 ml in 100 ml of beer.
From the listed components it is clear that the hop liquid does not contain any chemical additives. Calorie content is low, which is why lovers of Okskoe beer, according to customer reviews, do not worry about gaining excess weight. The alcohol content is standard, so the drink meets its status of "low alcohol".
Company professionalism
It is not surprising that the Okskoye brand is one of the Russianleaders in beer sales, because all types presented by it are popular with lovers of intoxicating drink. Zhivoe beer (Okskoye) has a stable position on the market; it has been familiar to consumers for almost 5 years. This "hoppy nectar" is not pasteurized to kill microorganisms.
As a result of this procedure, the shelf life is reduced. The product is not heated to preserve all the taste and characteristics of the drink. They also carry out a clarification procedure, which helps to ripen the beer and increase the shelf life. That is why drinking is considered "alive", because all its useful substances are preserved. The beer is light yellow in color, without bitterness, with a pleasant m alt aroma. And no wonder: in such a short time, people fell in love with it and deservedly received a number of awards.
The track record of the trademark includes 3 gold medals (2014), indicating a high level of product quality. In the same year, the brand's design was updated, making its products even more attractive to the buyer.
Beer "Okskoe" Legacy
This drink appeared on the shelves of supermarkets not so long ago and has already managed to please consumers. It has an original taste, in which a hint of a rye bread crust is felt. The originality of the foam was achieved through the use of special hops and yeast selection in 1974. According to customer reviews, lovers of Okskoye beer are upset by the fact that not one and a half liters, but 1.4 liters are poured into a plastic bottle.l.
Volga product benefits
Foam consumers tend to be quick to respond to new products, either recommending to friends or giving negative reviews to warn people about the quality of the product they are purchasing. Concerning beer "Okskoe" responses were not long in coming. Buyers note a sweet taste with a slight bitterness, a pleasant beer aroma, a good level of foaming, a long shelf life (subject to temperature conditions), and different volumes of bottles. You can advertise Nizhny Novgorod beer in every possible way, but the personal opinion of consumers is always decisive. And in this case it is positive.
Recommended for use
In order for beer not to lose its qualities, it is necessary to follow some rules when saving and using the product, namely:
- Store the drink in the refrigerator or in a room whose temperature does not exceed 30 degrees Celsius.
- Before serving, Okskoye beer should be cooled to about 6 degrees Celsius, since it is in this state that the original sharp taste appears, which allows you to quench your thirst.
- It is better to drink immediately after opening the bottle (jar).
- Beer goes well with snacks, chips, s alted nuts and fish. It is necessary to take this point into account when buying (ordering) foamy.
Important
The manufacturer indicates that the drink should not be consumed by children,pregnant women, nursing mothers, people suffering from various diseases of the nervous system, digestive tract, liver and kidneys. The Volga company also reminds everyone that this drink, despite the fact that it belongs to the category of low alcohol, and the level of harmful substances in it meets the established permissible standards, will not bring much he alth benefit, but rather the opposite. Therefore, all beer lovers need to control the amount of hop "pop".
Low alcohol drinks are very popular today. And each buyer is looking for products that will satisfy him in terms of appearance, taste, storage features, and price. Drinking products of Volga Brewing Company LLC, in particular, Okskoye Bochkovoe beer, according to beer lovers, is a drink whose quality is worthy of respect. And the fact that the product is produced by a domestic manufacturer awakens in the soul of a Russian person a sense of pride in country and contributes to consumer demand for the product.
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